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About us
What we do
Work
Insights
Careers
English
Contact

Menu

Menu

We create brands

We guide clients to the point where business ideas or challenges gain a precise strategy, a cohesive visual identity, and a unique story. Our areas of work are: strategy, design, communication, and technology. We take a holistic approach to companies, startups, and visionary initiatives, transforming them into distinctive brands.

The areas of our work are: strategy, design, communication. We take a holistic view of companies, startups, and visionary initiatives, transforming them into distinctive brands.

Brand strategy
Naming
Bringing new brands to market
Brand manual
Packaging design
Crafting brand stories
Visual audit and recommendations for changes
Product design
Solving brand image challenges
Designing visual identities
Building brand-driven businesses
Enhancing brand perception
User Experience
Motion design
Brand launches

We utilize a proprietary brand development process (BDF) based on three pillars of conscious branding, which allows us to create consistent, authentic, and engaging brands. A key element of this approach is brand thinking – a way of thinking that combines strategic brand thinking with a deep understanding of its strategy, purpose, business context, and ways to grow.

Thanks to this, we help companies consciously shape their meaning and position in the market. Brand thinking allows us to view the brand as a cohesive system of communicating values and ideas (expressed in products, services, or visual identity).

We believe that such an approach enables the creation of conscious, effective, and consistent marketing tools for building real relationships with audiences and achieving business goals.

We utilize a proprietary brand development process (BDF) based on three pillars of conscious branding, which allows us to create consistent, authentic, and engaging brands. A key element of this approach is brand thinking – a way of thinking that combines strategic brand thinking with a deep understanding of its strategy, purpose, business context, and ways to grow.

Thanks to this, we help companies consciously shape their meaning and position in the market. Brand thinking allows us to view the brand as a cohesive system of communicating values and ideas (expressed in products, services, or visual identity).

We believe that such an approach enables the creation of conscious, effective, and consistent marketing tools for building real relationships with audiences and achieving business goals.

We utilize a proprietary brand building process (BDF), based on three pillars of conscious branding, which allows for the creation of cohesive, authentic, and engaging brands. A key element of this approach is brand thinking – a mindset that combines strategic brand thinking with a deep understanding of its strategy, purpose, business context, and ways to grow.

Through this, we help companies consciously shape their meaning and position in the market. Brand thinking allows us to view the brand as a holistic system of communication of values and ideas (expressed in products, services or visual identity).

We believe that such an approach allows for the creation of conscious, effective, and coherent marketing tools for building real relationships with audiences and achieving business goals.

We create brands that drive business

We create brands that drive business

Think

Strategy

We help brands discover who they are and who they want to become — we define their values, find their authentic voice, and set the direction for development. We create strategies based on insights, build positioning and communication language, design the architecture and brand experience, and also deal with naming to ensure that everything is consistent and credible.

Create

Design

We create a consistent and distinctive brand appearance that makes it recognizable, memorable, and inspires a desire to participate in its story. We design visual identity systems, logos, and key visuals, handle packaging and publishing, and also create experiences — from UX/UI and experience design to motion design and key brand messages.

Inspire

Growth

We provide solutions that support future planning and brand development — from market entry strategies to brand guidelines and brand playbooks, all the way to online and offline campaigns that effectively connect the brand with its audience. This gives your organization ready-to-use tools for working on the brand.

Care

Support

We support brands even after the end of cooperation — we advise and provide guidance on marketing activities, ensuring consistency of communication and communication effectiveness. We accompany the implementation at all touchpoints with the brand, offering care and support in execution.

Think

Strategy

We help brands discover who they are and who they want to become — we define their values, find their authentic voice, and set the direction for development. We create strategies based on insights, build positioning and communication language, design the architecture and brand experience, and also deal with naming to ensure that everything is consistent and credible.

Create

Design

We create a consistent and distinctive brand appearance that makes it recognizable, memorable, and inspires a desire to participate in its story. We design visual identity systems, logos, and key visuals, handle packaging and publishing, and also create experiences — from UX/UI and experience design to motion design and key brand messages.

Inspire

Growth

We provide solutions that support future planning and brand development — from market entry strategies to brand guidelines and brand playbooks, all the way to online and offline campaigns that effectively connect the brand with its audience. This gives your organization ready-to-use tools for working on the brand.

Care

Support

We support brands even after the end of cooperation — we advise and provide guidance on marketing activities, ensuring consistency of communication and communication effectiveness. We accompany the implementation at all touchpoints with the brand, offering care and support in execution.

Our clients

Ready to make a change?

At KABU®, we believe in beginnings. In ideas that are just taking shape. In businesses that may not yet have a name, logo or strategy, but have the courage, energy and vision to change.

That moment when anything is possible. When the future is still undefined. When every decision counts. That’s when choosing the right partner makes all the difference.

That moment when anything is possible. When the future has not yet taken shape. When every decision counts. It is then that the choice of the right partner changes everything.

The team of creators

We are strategists, creators, and designers — dedicated to every step of your project. Our experience across diverse industries has shaped the way we think, work, and build brands that last.

Over the years, we have gained experience in collaboration with the largest brands. Now you can benefit from this experience by working with us.

Tell us about your project. We will take care of the rest.

+48 518 398 007
bartek@kabu.studio

Book a consultation
Work
About us
Work with us
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Instagram
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Think. Create. Inspire.

© KABU Branding Studio 2025

Back to top

Tell us about your project. We will take care of the rest.

+48 518 398 007
bartek@kabu.studio

Book a consultation
Work
About us
Work with us
Knowledge
Website Regulations
Instagram
LinkedIn
Think. Create. Inspire.

© KABU Branding Studio 2025

Tell us about your project. We will take care of the rest.

+48 518 398 007
bartek@kabu.studio

Book a consultation
Work
About us
Work with us
Knowledge
Website Regulations
Instagram
LinkedIn
Think. Create. Inspire.

© KABU Branding Studio 2025