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We create brands

We guide clients to the point where business ideas or challenges gain a precise strategy, a cohesive visual identity, and a unique story. Our areas of work are: strategy, design, communication, and technology. We take a holistic approach to companies, startups, and visionary initiatives, transforming them into distinctive brands.

The areas of our work are: strategy, design, communication. We take a holistic view of companies, startups, and visionary initiatives, transforming them into distinctive brands.

Brand strategy
Naming
Bringing new brands to market
Brand manual
Packaging design
Crafting brand stories
Visual audit and recommendations for changes
Product design
Solving brand image challenges
Designing visual identities
Building brand-driven businesses
Enhancing brand perception
User Experience
Motion design
Brand launches

We utilize a proprietary brand development process (BDF) based on three pillars of conscious branding, which allows us to create consistent, authentic, and engaging brands. A key element of this approach is brand thinking – a way of thinking that combines strategic brand thinking with a deep understanding of its strategy, purpose, business context, and ways to grow.

Thanks to this, we help companies consciously shape their meaning and position in the market. Brand thinking allows us to view the brand as a cohesive system of communicating values and ideas (expressed in products, services, or visual identity).

We believe that such an approach enables the creation of conscious, effective, and consistent marketing tools for building real relationships with audiences and achieving business goals.

We utilize a proprietary brand development process (BDF) based on three pillars of conscious branding, which allows us to create consistent, authentic, and engaging brands. A key element of this approach is brand thinking – a way of thinking that combines strategic brand thinking with a deep understanding of its strategy, purpose, business context, and ways to grow.

Thanks to this, we help companies consciously shape their meaning and position in the market. Brand thinking allows us to view the brand as a cohesive system of communicating values and ideas (expressed in products, services, or visual identity).

We believe that such an approach enables the creation of conscious, effective, and consistent marketing tools for building real relationships with audiences and achieving business goals.

We utilize a proprietary brand building process (BDF), based on three pillars of conscious branding, which allows for the creation of cohesive, authentic, and engaging brands. A key element of this approach is brand thinking – a mindset that combines strategic brand thinking with a deep understanding of its strategy, purpose, business context, and ways to grow.

Through this, we help companies consciously shape their meaning and position in the market. Brand thinking allows us to view the brand as a holistic system of communication of values and ideas (expressed in products, services or visual identity).

We believe that such an approach allows for the creation of conscious, effective, and coherent marketing tools for building real relationships with audiences and achieving business goals.

We create brands that drive business

We create brands that drive business

Think

Strategy

At the beginning, there is a question: who are you and who do you want to be? We help companies find their voice, define their values, and set the direction for development. ● Insights ● Brand positioning ● Naming ● Brand ecosystem ● Communication strategy ● Key messaging

Create

Design

A brand is not just a logo. We create a cohesive visual ecosystem that makes people recognize, remember, and want to be part of your story. It's not just about being different - it's about being meaningful. ● Visual identity ● Digital branding and design systems ● Motion and design in motion ● Packaging and marketing materials

Inspire

Growth

We help brands take action. We show our true strength when we can work together with clients to bring ideas to life and actually shape change. ● Launch campaigns and activation strategies ● Brand implementation systems ● Playbooks and training for teams ● Scaling and brand development

Support

Wsparcie

Wspieramy marki także po zakończeniu współpracy — doradzamy i podpowiadamy w działaniach marketingowych, dbając o spójność przekazu i efektywność komunikacji. Towarzyszymy przy wdrożeniu we wszystkich punktach styku z marką, oferując opiekę i wsparcie w realizacji.

Think

Strategy

At the beginning, there is a question: who are you and who do you want to be? We help companies find their voice, define their values, and set the direction for development. ● Insights ● Brand positioning ● Naming ● Brand ecosystem ● Communication strategy ● Key messaging

Create

Design

A brand is not just a logo. We create a cohesive visual ecosystem that makes people recognize, remember, and want to be part of your story. It's not just about being different - it's about being meaningful. ● Visual identity ● Digital branding and design systems ● Motion and design in motion ● Packaging and marketing materials

Inspire

Growth

We help brands take action. We show our true strength when we can work together with clients to bring ideas to life and actually shape change. ● Launch campaigns and activation strategies ● Brand implementation systems ● Playbooks and training for teams ● Scaling and brand development

Support

Wsparcie

Wspieramy marki także po zakończeniu współpracy — doradzamy i podpowiadamy w działaniach marketingowych, dbając o spójność przekazu i efektywność komunikacji. Towarzyszymy przy wdrożeniu we wszystkich punktach styku z marką, oferując opiekę i wsparcie w realizacji.

Our clients

Ready to make a change?

At KABU®, we believe in beginnings. In ideas that are just taking shape. In businesses that may not yet have a name, logo or strategy, but have the courage, energy and vision to change.

That moment when anything is possible. When the future is still undefined. When every decision counts. That’s when choosing the right partner makes all the difference.

That moment when anything is possible. When the future has not yet taken shape. When every decision counts. It is then that the choice of the right partner changes everything.

The team of creators

We are strategists, creators, and designers — dedicated to every step of your project. Our experience across diverse industries has shaped the way we think, work, and build brands that last.

Over the years, we have gained experience in collaboration with the largest brands. Now you can benefit from this experience by working with us.

Opowiedz nam o swoim projekcie.
My zajmiemy się resztą.

+48 518 398 007
bartek@kabu.studio

© KABU Branding Studio 2025

Opowiedz nam o swoim projekcie. My zajmiemy się resztą.

+48 518 398 007
bartek@kabu.studio

© KABU Branding Studio 2025

Opowiedz nam o swoim projekcie. My zajmiemy się resztą.

+48 518 398 007
bartek@kabu.studio

© KABU Branding Studio 2025